When ProMOS decided to build a new campus in the Taichung Science Park in Taiwan, they asked IDCA to create an identity for their facility that would strengthen their corporate brand. Our multidisciplinary team worked closely with the ProMOS staff to define, design, and document a facility that maximized the output capacity of the site and provided the "world class" image of a leading dynamic random access memory (DRAM) manufacturer.
The team's goal was a design that conveyed the appearance of a modern and nimble company, moving quickly and confidently towards the technology of the future. This kinetic quality is inherent in the contrast of the three-story fab/bridge building with the nine-story curved office, which leans towards the future like the prow of a ship.
The facility's high-tech appearance is reinforced by an exterior material palette of metallic silver panels, gray colored glass, and salt-and-pepper granite. Clean, modern lines are further sharpened by contrasting horizontal solar fins on the office with vertical fins and recessed stairwells in the fabrication buildings. Key design elements include a four-story bamboo atrium, a central dining room and café, a 325-person auditorium, and a recreation center with an outdoor sports court.